Even clearer and more customer-friendly, both for B2B and B2C - this is how Europe's largest range of NFC products presents itself in the new Shopware 6 guise: The NFC tag shop guides its customers directly to the desired category, where it is now even clearer , targeted and detailed information about the products and customization options. The product properties have been extensively revised. For example, in each category, the customer can see at a glance which chip the product contains, whether it is waterproof and what material it is made of, whether it works on metal (OnMetal) and with which smartphones it is compatible. Particularly noteworthy are the diverse selection and customization options of the numerous NFC products, which are unparalleled in the industry.

"We are pleased that our NFC tag shop now offers our customers an even better, user-centric shopping experience," says Tarek Moussa, one of the three founders and managing directors of the Mülheim-based company. "The information on the now more than 220 NFC basic products in our shop is now available in a more targeted and clearer way."

The advantages of the new shop version at a glance:
• Each category shows the customization options of the products.
• The updated product properties contain even more detailed information about the NFC product and can be seen at a glance in the overview (see Fig. 1).
• The color variants of the products are recognizable at a glance.
• The graduated prices have been improved so that the best individual price/performance ratio can be selected directly.
• With every NFC product, the customer has the option of adding an individual coding request.
• Customization option: The customer can have any product type manufactured in any variant  simply request individual products (see Fig. 2)
• The shop now has even more content to support the use of the product  our How2s and instructions are now directly linked to the respective product as additional information. (see fig. 3)

"The revised technical basis of Shopware 6 forms the ideal basis for the extensive improvements in our e-commerce world," says Werner Gaulke, Technical Director of NFC21 GmbH. "With further planned extensions, we will continuously advance user-friendliness."

About NFC21 GmbH
NFC21 offers NFC-based solutions from a single source and, thanks to this holistic corporate approach, is one of the leading suppliers of NFC products and software solutions. Both areas go hand in hand in order to be able to accompany projects in every phase.
The online shop offers an extensive range of NFC products with high availability and fast delivery times, including individually manufactured products, supplemented by personal advice on finding a product. Complementarily, NFC21 develops and operates web-based software solutions that use NFC to implement intelligent value-added services.
Further information on NFC Smart products and services is available at www.nfc21.de/en and www.nfc-tag-shop.de/en.